Digital PR
Build your brand with storytelling and comment on the latest issues with Oxford Comma Digital.
We have a proven track record of fulfilling overall business goals by increasing high-value organic traffic to websites.
Google was built like an academic paper - the more citations to your paper from reputable papers, the more authority and trust it has. The same goes for links, the more links you receive from authoritative sites in your niche, the better.
Modern SEO has changed a lot in recent years so the tactics used in years past won’t create an uptick in traffic, and could even harm those efforts. So it’s best to move with the times to make sure you’re making the most of your website.
Case Studies
675% increase in organic traffic
Average position improved 17 spots
We completed an Audit for Elara Care, within the audit we completed a technical review of the site to make sure their foundations were solid, prioritised actions and sent them over to their development team in a roadmap. We then looked at EEAT. Elara Care are in the medical niche so we knew they had to have the highest level of EEAT to be able to rank well in Search Engine Results Page. We found a number of ways they could evidence their EEAT across the site. Elara Care work with a number of specialists in their field so it was all about showcasing that knowledge and authority the team have. We also looked at content structure and strategy, this can be read about in the full case study.
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Backlink Analysis
Ever wondered who’s linking to your site? It’s a good idea to find out. We’ll find out what’s working and what’s not working for you when it comes to building backlinks and provide recommendations on what to do next, whether that’s updating your disavowal file, encouraging relationships with certain publishers or building more content around a topic.
Link building campaigns
Link building through creative campaigns is a great way to allow your business to tell a story and build you branding, whilst at the same time, helping your SEO efforts.
Reactive PR
Reactive PR is a great way to add your unique expertise to a story. If you’re a leader in your field, get your voice heard!
Testimonial
Rosella Dello Ioio
Head of Content, Communications and PR, Enate
"Launching a new website is always tricky, particularly when it comes to SEO. We needed help building on the foundational groundwork we’d laid with Enate. Emma and the team at Oxford Comma provided invaluable expertise, a solid technical and content SEO strategy and a clear path to reach our goals. We’re pleased to say that after just a few months, web traffic is already up 38% on the previous year and we are seeing target category keywords on page 1. We’re only just getting started and we’re excited to unlock new areas for growth as the project evolves."
